Chat Details: See Exactly What AI Models Say About Your Brand

We’re excited to launch one of our most requested features yet: Chat Details — giving you the full context behind every AI-generated metric inside BottleTrail.

What Are Chat Details?

Every day, BottleTrail simulates AI chats to understand how your brand is being perceived across models like GPT, Claude, Gemini, and Perplexity. Until now, you’ve only seen the results — sentiment, visibility, share of voice, and key traits.

With Chat Details, you can now explore:

• The exact prompts sent to each AI model
• The full AI responses, including tone and language
• Citations, when AI models use real-time search data

Whether you're validating trends, curious about tone, or identifying why a competitor is gaining traction — this gives you full transparency.

Why It Matters

You now have a clear window into how your brand is portrayed across AI-generated content.

• Audit the Source: Understand why your sentiment dropped or a trait appeared by reading the AI’s actual response.
• Spot Opportunities: See what search results AIs are citing — and where your brand might be missing.
• Competitive Intel: See not just that a competitor is gaining share of voice, but how they’re being discussed in AI answers.

How to View Chat Details

You can explore Chat Details in any Workstream:

1. Log in to the BottleTrail App
2. Open a Workstream on your dashboard
3. Scroll to and click Chatstream Details (just above the Chart)
4. Navigate through the different chats to see all:
   • Human queries
   • Model's responses
   • Any sources used

What's Next?

Chat Details are the first step toward deeper AI brand monitoring. Coming soon:

• Flagged Insights: Automatic highlights when a model changes tone or starts referencing new content
• Opportunity Alerts: Notifications when your brand is missing in relevant AI answers
• Content Recommendations: Suggestions based on what AIs are currently citing and how you can appear more

We're building tools to not only track your brand across AI — but help you optimize for it.

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